Curation of the proposition and interpretation of the product.
PARTNER BRAND · BODEGA FALCONI S.A.C.
ENCASTADO
Quebranta grape brandy
Time, barrel ageing and a contemporary interpretation of Peruvian brandy.
Brandy made from Quebranta grapes and aged for 18 months in French oak. Casa Alma Zamora's role focuses on curation, narrative and positioning.
RELATIONSHIP WITH CASA ALMA ZAMORA
Curation & positioning. That is our scope.
A brand linked to Bodega Falconi S.A.C. Casa Alma Zamora participates in curation and positioning.
Development of narrative and positioning messages.
Support for commercial presentation and integration within the portfolio.
THE PROPOSITION
Product, identity and meaning.
ENCASTADO is presented as a Quebranta grape brandy aged for 18 months in French oak, where barrel evolution and the spirit's identity are at the heart of the proposition.
Quebranta grape
18 months of ageing
French oak barrel
Peruvian brandy
WHAT IT DEMONSTRATES
A brand can also be evidence of capability.
It demonstrates another type of intervention: Casa Alma Zamora does not need to develop the product itself to add value; it can also contribute through curation and positioning.
LET'S TALK
What do you want to create, improve or take further?
You do not need to have the scope defined. We can help you organize the starting point and decide which intervention makes sense.
Tell us about your project